At AGIA, we have more than 60 years of experience of supporting affinity and employer groups with benefits marketing and administration. We aim to create value at every step of the process. Here’s a peek at what that looks like in the real world.
A new client was facing steady program declines that called for substantial action. See how four focused strategies led to a 20% increase in less than one year, and 150% growth since the program’s inception.
A new client was experiencing declining marketing results because the membership had been over-marketed with a small number of products. See how our segmentation and customer upgrade strategies led to a 33% increase in program premiums after one year.
Historically successful marketing programs for a long-term AGIA client had produced consistent program growth but were beginning to stagnate. See how a new strategy to cross-sell additional products to existing customers increased response rates to 100%.